Category Archives: content

Four Detrimental Action Your Sales Rep might be Suffering

Slumps are always part of sales process. Whenever a rep finds himself in a rut, it’s easy to take the wrong steps rather than attempting to get out of it.

So when dry spells hit, how can you flip the script? What behaviors should you avoid to limit the damage?

Below are four mistakes reps make during slumps and how you should act instead so that you can convert lean, sub-par prospect information into quality lead data. Continue reading

How to Get Valuable Information From Your Leads

Building your sales leads database is perhaps one of the most important things on your mind right now. I understand it’s a pretty important part of your future marketing plans. Your database of sales leads is, of course, a giant compilation of your various business contacts and potential customers. As such, it is important that you know how to get the proper and needed information from your contacts in your target market. Continue reading

These 4 Online Dating Insights Has Taught Me about Personalized B2B marketing

As a veteran of dating applications Tinder, Hinge, Coffee Meets Bagel, and Happn, I have taken in a thing or two about building connections. On the other hand—perhaps in particular—what NOT to do when attempting to fabricate a relationship. Continue reading

What Cleveland Cavaliers can share when it comes to Simple Metrics in Social Media Marketing Strategy?

The Cleveland Cavaliers are without backup point guard Matthew Dellavedova for tonight’s game against the Charlotte Hornets –CHARLOTTE, N.C.

Backup, a big word from Cleveland Cavaliers upon their game. In B2B marketing, you always have to have a backup game plan strategy and measure it well. Continue reading

Simple Ways in Thanking Your Customers on Social Media  

 

Simple Ways in Thanking Your Customers on Social Media

This is the season of giving and enjoying. While the holiday is bumped by hectic schedules and traffic and malls are getting raided by shoppers from different corner, your business should always know how to give your loyal customer a simple thank you this Christmas. B2B marketing or B2C, both must acknowledge that without their clients, they have no business. So why keep silent? Let your business shout out its thank you to your customers. Continue reading

Things to Consider when Hiring an Agency for your Marketing Advertisements  

 

Marketing advertisement is a diverse and takes a lot of work. Your in-house creative staff may not be enough in dealing with tons of marketing branding and marketing applications. They may not be able to define the brand. Many company has tried but failed because they were not able to ask for some second opinion, often takes the opinion coming from their own. The flipside is that, the brand will sound good inside but not outside. Continue reading

The Roles of Sales Team in Lead Nurturing Process  

 

Lead nurturing is the mid-section in any sales process. It is where the sales and marketing team work out with each other to influence solid and qualified prospects that are ready to buy yet still reluctant in purchasing. In this section, sales team has different roles in lead nurturing. Their roles start with nurturing these prospects to make them move down the sales funnel and is where they can do their trick. Continue reading

16 Calls-To-Action Statements that You Can’t Help but Click  

 

clicking calls to action

Calls-To-Action or CTA are critical in the work of inbound marketing. It lures prospect in subscribing about your brand and then have your way in putting them on your leads. Killer CTAs however can impact greatly in your inbound marketing. Continue reading

7 Traits That Any Marketing Team should possess  

 

Marketing and advertising are obsessed with anything but shiny –to attract more, that’s it. The attention given to the hiring personnel is centered in those who fully understand the latest platforms, process, tool, or software. This is to compete with startups, technology, design, product and companies. Continue reading

Surprising Things about Simple Marketing  

simple marketing

Do anyone bothered to look how the technology evolve from text to graphics? Do anyone see how drastic the changes in marketing and advertising? Well, if anyone see those changes, it must be the ‘simplicity’ of our products and services. Continue reading