Category Archives: retargeting

Do Not Try another Lead Generation until you are not used to Retargeting  

 

Retargeting

Most B2B marketing and cloud based marketing depends on generating leads and telemarketing. In the way, it is believed that having millions of business leads can ladder up its way to sales. More often, it is an assumption that business no matter how big or small can be viewed as qualified leads. But these are just myths. Continue reading

5 The Worst Advice We’ve Ever Heard about Telemarketing

We’ve heard a lot of good advice, tips and strategy about telemarketing. Some of them works at some point, while others fail most of the time. This is true, when there are only few marketers are willing to give out and share their secret in their own telemarketing experience. Telemarketing has a lot of corners for a telemarketer to improve. Continue reading

Winning the Prospect’s Trust: Marketing or Advertising

win

Marketing and advertising may seem to be indeed in both sense the same. Advertisement’s goal is to persuade and entertain while marketing is also the same. But normally people would wonder if which of the two are trusted by the prospects? The question underlying which sense of channel people most trust? This is a big idea for B2B marketers to fetch their initial prospect whether online or not. B2B marketers are the one which we can consider the backdoor of advertising. Continue reading

Marketing has more than Advertising

Yes, advertising can increase the awareness of your business or company, but that is the last thing they will do. They won’t even bother to collect contacts from your prospects. I’m not saying it’s a waste of money but the effort is. Somehow and sometime, a company should start looking into a supplier of information that acquires contact themselves. More than advertising, it’s marketing. Continue reading

Heading Down the Wrong Road: Lead Nurturing Pitfalls

There are quite few topics about retargeting in lead nurturing. The specific respondents from the database are to be evaluated every now and then. Since marketing technology abruptly intimidating people in their devices, there is a lot of pitfall in wrong doing in retargeting that need to be corrected. The reason of why retargeting do not work the most is that marketers are aggressively confronting the front doors of their clients. Continue reading